Our Story
RaccoonGuts is an alternative clothing label that primarily focuses on upcycled clothes founded in 2019. The label utilizes both traditional and non-traditional methods of construction and clothing alteration to create individual designs.
The first t-shirt printed by Hayley, starting what would become Raccoonguts
Discover RaccoonGuts, a clothing label that embodies the essence of alternative style and sustainable chic. Rooted in Toronto, this brand emerges as a symbol of artistry, innovation, and a touch of the unexpected. At RaccoonGuts, we believe in breathing new life into fashion by embracing the unconventional. Our focal point is upcycled clothing that narrates stories of reinvention. Through both traditional craftsmanship and daring, non-traditional techniques, each creation boasts uniqueness.
The name RaccoonGuts isn't just a label; it's an homage to the city that bore us and the passions that drive us. Marrying the iconic Toronto raccoon with a splash of horror, our name captures the essence of creativity that pulses through every garment. It's a tribute to our origins and a reminder that, like the raccoon, we thrive in adaptability and individuality. What began with a collection of printed t-shirts quickly evolved into a journey of discovery. The overwhelming love and support from the community fueled the fire, propelling us towards establishing RaccoonGuts. Join us on this remarkable journey as we continue to push boundaries and reimagine fashion norms. RaccoonGuts: Where creativity, sustainability, and the allure of the unconventional converge.
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